Quotes by: Lapo Elkann

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The value of 'Made in Italy' must necessarily be up-to-date. This is the philosophy that Italia Independent has embraced. We decided from the outset to do away with stereotypes and attune ourselves to the extreme pace, to the incessant metamorphoses of the globalized world.
Lapo Elkann
My office in Milan is in an old factory. I have all my companies here, including Italia Independent and Independent Ideas.
Lapo Elkann
I love challenges, and I believe that the challenge of quality cinema should not be underestimated as an important part of the Italian cultural offer.
Lapo Elkann
The Cinquecento was an engine of motivation at Fiat. It refurbished the image of the entire company. It's a symbol for the company, but it's more than that. It's a global Italian symbol, as Mini is a global British symbol and the Beetle is a global German symbol.
Lapo Elkann
Tailor Made will help Ferrari's clients tailor their cars in a very personal, specific way. It's a bespoke service, like visiting Huntsman or Anderson & Sheppard or whoever your favourite Savile Row tailor is.
Lapo Elkann
I like my country, but I don't think like an Italian. It's a complex, complicated difficult country to make things happen in.
Lapo Elkann
I have many weaknesses, but I have one strength. When I do something, I do it 300 percent. I'm not a middle man.
Lapo Elkann
Italy's assets are her style, her beauty, her creativity, her passion, her energy, her technology; and these will be core brand values of all our cars. Fiat as a company has a long way to go and a steep road ahead.
Lapo Elkann
I'm inspired every day by the great captains of industry and enlightened entrepreneurs like my great-great-grandfather and founder of Fiat, Giovanni Agnelli, who personally knew all his workers and gave so much to this country, or Adriano Olivetti, unique and innovative in every way.
Lapo Elkann
I drive girls crazy because I might call them 20 times in one day and then the next day not once.
Lapo Elkann
You can learn from everyone, the president or the cleaner. You need teachers in life, but they're not always school teachers or professors. You learn from ordinary people. You learn from travel, from just walking down the street.
Lapo Elkann
If you stop for lunch elsewhere in the world, you tend to eat a sandwich, and a bad one. Italy is unique for the style of life. I think everyone envies it a bit.
Lapo Elkann
I love Winston Churchill; I think he had the grace of coming and the grace of leaving - when things were hard he was there, and when it was time to leave, he left.
Lapo Elkann
London is the financial capital of Europe, a great platform to America and Asia. I love the fact that in British culture you can be whoever you want, and people don't even look at you. I don't feel that in Paris or Milan.
Lapo Elkann
My company Independent Ideas worked with Gucci on a special edition Fiat 500.
Lapo Elkann
I am an obsessive personality. And if you are an obsessive personality, you need to be aware of it and be able to drive it with success. There are moments in your life when you are driving it well, but you shift and you shift badly and you hurt yourself.
Lapo Elkann
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